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Employer case study - Exclusive Mirrors

Authored on 13 Jul 2017

Small family run business, Exclusive Mirrors, know only too well the benefits an apprentice can make to a company. 

The firm, which was launched in 2008 by Director Stuart Morgan and is now one of the largest and most respected online mirror stores in the UK, took on its first apprentice in 2014 and hasn’t looked back.

Since then it has employed a further three apprentices in both warehouse and customer service and sales roles. Three of those employees now have full time roles and the fourth apprentice is doing well on their 12-month training programme.

Furthermore, since the recruitment of apprentices, Exclusive Mirrors has doubled its staff and more impressively tripled its turnover in just three years. Now operating as JS Mirrors the firm owns and runs four websites.

“We said from day one we wanted people who were looking for a job at the end of the apprenticeship,” said Director, Joanna Betts. “We wanted them to learn the role inside out and be able to mould them to the job.

“Our apprentices have been able to learn the concept of what we do and why we do it. The programme gives them an understanding of the fundamentals behind the reason we do it. They have grown with us.”

Sarah Diver, now 25, was Exclusive Mirror’s first apprentice. She is now a full time customer service and sales assistant along with second apprentice Sophie Bear, 22.

Jake Keeton, 23, joined as an apprentice warehouse operative in 2015 and is full time while current apprentice Luke Westrope, 20, is learning the ropes.

“The Source has been amazing, they take care of everything for us,” added Joanna. “They have always found suitable apprentices and helped to identify opportunities for grants. I’m a big advocate for apprenticeships.”


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